CRAN
MCI2 1.1.1
Market Area Models for Retail and Service Locations
Released Jan 3, 2019 by Thomas Wieland
This package cannot yet be used with Renjin it depends on other packages which are not available: tmaptools 2.0-1
Dependencies
tmaptools 2.0-1 osrm 3.1.1 MCI 1.3.3 reshape 0.8.8 REAT 2.2.0
Market area models are used to analyze and predict store choices and market areas concerning retail and service locations. This package is a more user-friendly wrapper of the functions in the package 'MCI' (Wieland 2017) providing market area analysis using the Huff Model or the Multiplicative Competitive Interaction (MCI) Model. In 'MCI2', also a function for creating transport costs matrices is provided.